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New Culture App for Beijing

28.02.2014

“SCIENCE IN CONFUSED ANSWERS – BEIJING” is the first photo guide of media artist Jessica Broscheit. The new App will be released at a vernissage in Hamburg and is now available for Android smartphones and as a Web-App. The launch of the App for Apple devices will follow soon.

Vernissage and App-Release
Date:
Friday, February 28, 7.00 PM
Location: Westwerk, Admiralitätsstraße 74, Hamburg
Exposition: March 1 and 2 from 1.00 PM – 5.00 PM

In a brief interview Jessica Broscheit tells about her experiences as a fellow in China and explains the development and features of the new Beijing App.

How did you get to the idea of creating an App for Beijing?
Jessica Broscheit: "Before my trip to China as a media ambassador I was very thankful for every mobile application which I could use on my smartphone, for example a translator or guides for travelling and nightlife. These Apps helped me to move independently in China. Thereby I developed the thought of creating a photo guide which is filled with specific information about cultural highlights in Beijing, but also leaves enough space for the viewer to discover these places on his or her own."

What is the App composed of?
"The App is composed of a photo album that is to be used as a visual travel guide. Its black and white aesthetics dissociate the pictures deliberately from the colored reality. All photos are connected with an address, a short description and a map. Viewers who want to extend their knowledge can leave the photo scenes and read the information articles about the respective places."

How would you describe your experiences during the research in Beijing?
"I spent most of my research time on the bicycle. That was very helpful because the journalistic research of places and descriptions for the App was extremely time-consuming. Travelling by bike made my research very efficient and I was positively surprised that Beijing suited so well for bicycle rides. In addition to the content of the App  I created a photo series on bicycle tours in Beijing for the online blog Radpropaganda."

Who or what did impress you the most?
"The immense size, contrasts and the mentality of Chinese life have impressed me a lot."

What did you learn from China?
"The most important thing for me to learn was that there is not only a “single China”, but a “variety of Chinas”. The purpose of the Beijing App is to inspire people to discover the different facets of China – from the compulsory visit to the Forbidden City up to the cultural life in the labyrinth of Hutongs."

Would you be interested in coming back to Beijing?
"Absolutely! The Medienbotschafter-Program has evoked my fascination for the culture of China. It would be a pleasure to stay in Beijing for a year to work on more extensive productions."

Personal information: As a fellow of the Robert Bosch Stiftung and the International Media Center Jessica Broscheit lived in different parts of the Chinese capital Beijing. She discovered the city by bicycle, took photos and created the unique Culture App for Beijing. Please find further information here.

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